Jul 31
BENTLEY MULSANNE - THE ART OF COLOUR

Detailed checking in the inspection bay
Detailed checking in the inspection bay
Exacting standards of craftsmanship and technology are employed by Bentley’s body assembly team to create the new Mulsanne’s distinctive, hand-crafted ‘hewn from solid’ appearance. But this is just a precursor to the painstaking attention to detail afforded to Bentley’s new 4-door flagship in the paint facility at the company’s headquarters in Crewe, England.

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Master Craftsmen Blend Old-World Traditions And Advanced Technologies

Master Craftsmen, a classification of skilled, highly trained workers almost completely eliminated by the rise of mass production, once again are making their presence felt in the automotive industry. They are the people entrusted with putting the final polish of quality and excellence on the redesigned Lexus LS 600h L, LS 460 and LS 460 L

Once upon a time, Master Craftsmen personified a valued old-world tradition that ensured quality and workmanship. Because this tradition consisted of masters and apprentices, it also guaranteed that the skills involved in craftsmanship would be passed from generation to generation. However, in all but a few factories, the pace of the assembly line and the insistence of speed over excellence and quality almost completely eliminated Master Craftsmen from the automotive business.

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